Privacy Policy

Effective Date: 13th September 2018

The Confluence mobile application (the “App”), provided by Nielsen (India) Private Limited (“Nielsen,” “we,” or “us”), is intended for use by individuals in the Nielsen India Smartphone Panel (the “Panel”) and is designed to collect information about panelists’ mobile device and mobile application usage, online browsing activity, and purchasing behaviour.

This privacy policy (this “Privacy Policy”) details the steps that we take to protect your information when you use the App. By using the App, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, storage, use, transfer, and disclosure of your information in the manner specified herein. In the event that you do not agree with the terms set out in this Privacy Policy at any time, you should remove the App from your device. Any capitalized terms used in this Privacy Policy without a definition shall have the meaning ascribed to such terms in the App’s Terms of Use. If you have any questions about the App, please email us at